HOW TO BE AND DO TO CREATE VALUE FOR ALL THE STAKEHOLDERS AND THE GREATER GOOD

Abstract The author, the former President and CEO of Boeing Commercial Airplanes Ford Motor Company, recounts his long friendship collaboration with Frances Hesselbein. Like so many others, he initially met her through pioneering executive coach Marshall Goldsmith. “Over these decades,” author writes, “before since I met, my life’s work, love service, has been developing, implementing, sharing ‘Working Together’ Leadership Management System, its process behaviors that support Be Do, character competencies, principles practices leaders who create value for all stakeholders greater good. Who was, heart, are hugely responsible encouraging leadership service journey.”